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The Hankyu-Hanshin Holding Group regularly publishes reports for its shareholders. In these reports, there is also information on the Revue's part in the group.

  • "The Group delivers inspiration and dreams through the Hanshin Tigers professional baseball team/Hanshin Koshien Stadium and the Takarazuka Revue, both of which are popular and enthusiastically supported not only in Kansai but throughout Japan, giving them unique brand recognition. These two powerful attractions are strengths that none of our rivals have, and they contribute strongly to brand value."

  • "In the revue and theatre business, a strong performer
    was "Adieu Marseille," in which the leading male-role actress,
    Sumire Haruno, gave a farewell performance. Takarazuka
    Grand Theatre and Tokyo Takarazuka Theatre both enjoyed
    high seat occupancy. Successful productions at Umeda
    Arts Theatre included "Elisabeth" by Vereinigte Bühnen Wien
    (United Stages Vienna) and the Umeda Concert by the NHK
    Symphony Orchestra."

  • "Other customer draws included the opening of "Billboard
    Live" club and restaurant chain (Tokyo, Osaka and Fukuoka),
    launch of cable TV high-speed internet connection services
    and events staged on top of Mt. Rokko in partnership with
    Takarazuka Revue."

  • "In the Entertainment and Communications Segment,
    operating income rose 63.2% to ¥8.5 billion (US$85.5 million).
    This was attributable principally to strong stage revue
    business and the fact that the Hanshin Tigers continued to
    compete until the final stages of the season."

  • Also, some answer to the speculation about the new show schedule:
  • "Maintain seat occupancy and improve earnings capabilities
    at Takarazuka Revue by a fundamental review of ticketing
    and number of shows."


Photobucket  Photobucket  Photobucket

The report for the last year should be interesting, but isn't out yet.

(no subject)

Date: 2009-04-16 04:47 pm (UTC)
From: [identity profile]
I never bought the theory that the Revue was a money-loser, but I'm glad there's numbers now to back that up. :)
Thanks for digging that out!

(no subject)

Date: 2009-04-16 05:38 pm (UTC)
From: [identity profile]
Thanks for posting this! As an econ major, I actually find it very comforting to think of the Revue as a business, it makes Hankyu's decisions seem less random.

(no subject)

Date: 2009-04-16 05:40 pm (UTC)
From: [identity profile]
I'm always amused at the wording used in these types of reports ^^ Thanks for sharing this!

(no subject)

Date: 2009-04-16 06:15 pm (UTC)
From: [identity profile]
Oh, wow, that was kind of interesting.

...unfortunately I know nothing about economics and am having trouble seeing some of the pictures since the font is small. Would anyone mind summing up what was said in the results?

(no subject)

Date: 2009-04-16 06:34 pm (UTC)
From: [identity profile]
The text-picture says:

□ Increasing the annual number of productions from eight to ten

At the moment, a total of eight productions a year are put on by the Takarazuka Revue at its main venues Takarazuka Grand Theatre and Tokyo Takarazuka Theatre. With the formation of the new Sora (Cosmos) troupe, the Revue now has five member troupes (the existing ones being Hana (Flower), Tsuki (Moon), Yuki (Snow) and Hoshi (Star)), meaning that some troupes do only one performance a year. With a 10-show annual schedule, we can offer our customers a broader range of performances, increase the number of performance opportunities for each troupe and help them develop their stage skills, and foster the stars of the future.

□ New seating categories and ticket-pricing 
At both theatres, we are changing seating categories and raising prices for certain seats. Specifically, the best seats (SS and S class) have been repriced, A- and B-class seats and on-the-door B seats are unchanged, and discounts have been introduced for advance purchases by members of the Takarazuka Revue official fan club, for some performances. In this way we are creating new opportunities to watch the troupe in action at affordable prices.

The graphs just illustrate that the operating revenues and income of the entertainment branch have constantly increased between 2006 and 2008 and are expected to increase until 2013. (Like every good Japanese company, they have a 5-year plan, starting 2008.)

I have extracted the three pages in question for you. You can download them here ( (pdf, ~160KB)

(no subject)

Date: 2009-04-16 09:53 pm (UTC)
From: [identity profile]
I wish they had broken down the Entertainment category a step further so we could see what portion of that 85 mil was the Revue. Very interesting info, though. Thanks for taking the time to consolidate all this for us.

(no subject)

Date: 2009-04-16 10:10 pm (UTC)
From: [identity profile]
Well, I didn't go through all the detailed tables at the end. Maybe if someone puts real effort into it they can figure out more details. But although Baseball probably has a bigger part, I thought that the way the Revue is mentioned shows that they count on it and have good reasons to do so.

(no subject)

Date: 2009-04-17 07:19 am (UTC)
From: [identity profile]
Wow, that was fascinating! Thanks for sharing.


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